Siemans was trying to build brand in the US marketplace. Bodi - the photographer - hired us to do forced perspective sets, building all props that could not be had - draftings, ceiling lamps, floors, windows, counterweights, benchs, tables, lightswitches, curtains, and of course walls, pilars, etc. Can you find the fruit salad container?? How about the coffee cup lid?? We did the second set as well in this two year campaign. Both of these sets were also used in their TV spots.